How To Create A Landing Page In WordPress Using Elementor (For Free) And Beaver Builder?

Do you want to create a landing page in WordPress that attracts more leads? Creating a custom WordPress landing page is not as difficult as you may think. Thanks to various landing page builder plugins like elementor and beaver builder available in WordPress.

A leaning page allows you to grow your email list and generate more leads by getting your site visitor’s personal info. But getting user info is not easy as many site owners think. For that you need to have an intuitive landing page and persuading lead magnet.

Your landing page promotes your lead magnet which means you should offer a lead magnet that relates with your site visitor and creates a landing page design that attracts your customer’s attention. The above statistic will give you a brief idea of the impact of including and using the number of landing pages for lead generation.

No matter what type of website you have whether it an eCommerce website or blogging website or a standard service offering website  creating an attractive and persuading landing page can assist you in converting your site visitors into an email subscriber.

In this article, we will be helping you in creating a custom WordPress landing page that will help you to advertise your ebook, guide, checklist, and all the other lead magnets. Remember most of the marketer around generate a new landing page for the new marketing campaign so having a landing page is one of the essential respect of a successful website.

If are looking for the best live chat plugin for your WordPress website then check our blog on 13 Best Live Chat Plugins In WordPress (2020) To Optimize Customer Experience

What is the landing page?

A landing page is a stand-alone page that is built considering specific purposes like boosting sales, generating more leads, acquiring new email id, and more. Mainly landing pages are used to advertise lead magnets or incentives like ebook, checklist, discount coupon, and many more.

There are many companies and businesses out there that are using a landing page to offer and promote incentives through various marketing channels like paid marketing (PPC), emails, social media,  anchor text, and many more.

Even if you are guest posting on another website you can embed a link of your landing page into your blog to increase your conversions.  Therefore if you have an attractive lead magnet that relates to users and assists them in solving their problems. Then create an attractive landing page to increase the reach of your lead mange.

If you want to know how you can create an effective lead magnet then check our blog on 6 Tips On Creating An Effective And Enticing Lead Magnet

Don’t get confused between the landing and the homepage of your website. Landing pages are the standalone page where you want your visitors to land through SMM, paid ads, or through third-party traffic. Whereas your homepage acts as the entrance of your website where your user’s land after they type in your website name, domain URL, or targeted keyword of your website.

Points to know before creating a custom WordPress landing page:

Before creating an attractive and persuading landing page for your website it is recommended to know characteristics that can enhance your landing page appearance. Because when it comes to the WordPress landing page, creating every small detail matters.

The main aim of a landing page is to attract customers’ attention and persuade them to enter their details like email id, name, phone number, and more. So to convert your visitor into one of your subscribers you have to design a landing page that relates to the user.

Yes, your lead magnet effectiveness also plays an important role but remember your landing page will highlight your lead magnet, which means you need to craft a landing page that can hold your visitor’s attention, make them read your key information, and persuade them to enter details.

Crafting an eye-catchy WordPress landing page will surely help you in fulfilling your desire. Below we have mentioned some important tips and points that you should consider and implement while creating a landing page for the WordPress website.

1. Create compelling Call To Action button

Your CTA button or link on your landing page is the place where your users are going to click. That’s why it is important for you to create a compelling call to action button and place it in the right position that can grab your users/visitors’ attention. And don’t forget to include an actionable word like download now, sign up, and get it for free, free download, and more. Their type of action word makes your landing page more effective and impactful.

2. Advertise you CTA at the top and bottom of your landing page

By this characteristic we don’t ask you to repeatedly place your CTA at every corner. These types of practices can frustrate the user.  You can imagine a scenario where you land at a web page where you find various CTA (more than 5) placed on the same page and every CTA redirects you to the same page or serves the same purpose. Sounds irritating right?

Yes it is, don’t get too greedy yours users are smart enough to identify how to navigate a landing page. Place the Call To Action (CTA) at the top and bottom of the landing page. Read more on

https://www.sfwpexperts.com/how-to-create-a-landing-page-in-wordpress-using-elementor-for-free-and-beaver-builder/

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How To Select The Right Theme For WooCommerce Store In 2020?

Are you confused about selecting the right theme for your WooCommerce store?

If yes then you have landed in the right place where we will help you to identify the best theme for your WooCommerce store. Your store theme reflects your reputation and that’s the place where your potential customers are going to land and buy your product.

So you have to be very attentive while selecting the theme of your WooCommerce store. An optimized theme with attractive and navigational layout can boost your sales and increase your ROI. Whereas buying a theme that loads slower and has a difficult navigational layout can affect your online reputation.

If you want to avoid the common mistakes carried out by many woocomerce store owner then check our blog on Avoid 7 WooCommerce Mistakes To Optimize Your Selling Experience In 2020

Not only your reputation but there are so many factors that depend on your WooCommerce theme. With the increase in themes, many newbies get confused and land up buying the wrong theme for their website.

Therefore read this article carefully to discover the tips that will help you find the right theme for your WooCommerce website.

Tips To Select The Right Theme For Your WooCommerce Store:

1. Responsive design for all screens

Most of the users access eCommerce websites either from their mobile devices or tablets. And there are chances that your potential customers might be using the desktop to access your eCommerce website.  If you look at the stats then you can identify that during the holiday season more then 60.4% of the users access the eCommerce website on their desktop.

If you don’t want to lose your potential customers then you need to ensure that your theme is responsive on all screens. Responsive design is optimized for mobile, desktop and tablet. So, before buying any theme make sure that it works well and looks great on all the devices. Remember a highly responsive website can help you to build an online presence.

2. Flexibility

Today almost every theme maker provides an abundance of features to increase their popularity and sales. But before selecting a theme for your WooCommerce website it is important to know whether the theme is flexible and works with all plugins and extensions.

Many times due to some coding or any other technical issue it becomes difficult for a user to integrate a plugin or extension in the WooCommerce backend. If your website grows and starts getting bulk orders then there are some advanced plugins that you can integrate in the future to optimize its performance. For that, you have to make sure that the theme is flexible and compatible and allows users to integrate plugins easily. Read more on

https://www.sfwpexperts.com/how-to-select-the-right-theme-for-woocommerce-store-in-2020/

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13 Best Live Chat Plugins In WordPress (2020) To Optimize Customer Experience

Are you looking to integrate the best live chat plugins in WordPress website?

A successful website always seeks to optimize their customer experience. Today with the increase in the number of savvy customers, every one of them expects features that can ease their buying process. Including Live chat plugin in WordPress website can surely help you in fulfilling your customer and site visitor desire.

Selecting the right live chat plugin can assist you in delivering all the key information about your website. Not only that but your customer can easily get in touch with your agent to get in-depth detail about your product and services.

If you don’t want to end up selecting and paying for the wrong WordPress chat plugin then read this article carefully and consider every tip and feature before integrating and activating the best live chat plugin in WordPress website.

If you look at the above stats then you may realize how selecting the best live chat plugin can help you in offering satisfactory buying experience to customers. 73% of the customer believes that Live chat is the most convenient way to get their query resolved immediately and offers the most satisfactory results.

Therefore In this article, we are going to highlight some popular and effective WordPress chat plugins that will help you in optimizing your performance. We have also discussed Why you should use the best live chat plugin for your WordPress website and how you can identify an effective chat plugin in WordPress.

If you are looking to know the best woocommerce plugin for your online store then check our blog on 20 Best WooCommerce Plugins (2020) Every Ecommerce Website Should Use

Table of content:

• Why use the best live chat plugin for your WordPress website?
• How to identify the best chat plugin in WordPress?
• Top 8 live chat plugin for WordPress
• LiveChat
• Olark
• SendinBlue
• Tidio Live Chat
• Zendesk Chat
• Intercom
• Smartsupp
• Pure Chat
• WP-Chatbot
• WP Live Chat Support
• iFlyChat
• Join.chat
• Conclusion
• Frequently Asked Questions

Why use the best live chat plugin for your WordPress website?

According to Kayako, 79% of the business sales, revenue, and customer loyalty increased after implementing live chat support on their WordPress website. Moxie software stated that 72% of the customers feel satisfied with proper customer support but adding live chat into the website increases the satisfaction level to 92%.

The above two stats might have cleared your doubt on why you need a live chat plugin on your WordPress website.  Today every customer knows that talking to a customer care executive is a time taking process and will take a minimum of 5 to 10 minutes in connecting. No one wants to wait for a long time. 79% of the customer feels that they get their question/query answered immediately in their live chat.

That’s why every customer prefers to use live chat to solve their issues and problems. Proper live chat support will surely help your customer in making their buying decisions. There are lots of advantage of adding live chat support  like

• It will help youtube reduce the abandonment rate
• Boost your website sales
• Increase your website traffic and conversion rate

But selecting the wrong live chat plugin can have the opposite impact on your revenue and sales. Poor live chat support can create a bad impression of your website and business. That’s why it is important to identify affordable live chat support plugins that offer a user-friendly interface, easy access to the user, and various features that can help you in improving your overall website performance.

Before moving ahead we will help you with tips on how to identify the best live chat plugin for WordPress.

How to identify the best chat plugin in WordPress?

With the increase in the use of WordPress chat plugins, many companies are creating and launching various WordPress chat plugins for different purposes. Due to that many new beginners are getting confused in selecting the best live chat plugin for their website. Mainly the physical shop owner looking to start an online business. To be successful in your industry it is important for you to identify and integrate the best chat plugin in WordPress and woocommerce website.

1. Identify your goal

Before selecting any chat plugin in WordPress we recommend you identify your goal. Every website has different goals. Some websites use live chat to boost their sales. whereas some use it to generate new leads, increase customer loyalty, and more. So before selecting a WordPress chat plugin to identify your primary purpose to make your selection process more effective.

2. Determine the features you need for your website

Almost every WordPress chat plugin offers different features to its user.  Once you are aware of the feature you need for your website then you can identify the WordPress chat plugin depending on the features offered by them.

For example, if you need a WordPress chat plugin that helps you in optimizing your overall experience including analytics, live chat, bot assistance, and more then you should select a premium chat plugin that offers the same feature you need. Whereas if you need the live chat plugin in WordPress to assist your customer then a  free WordPress chat plugin can be the best choice. Therefore,  before buying a WordPress chat plugin identify and determine your needs depending on what you make your selection. Read more on

https://www.sfwpexperts.com/13-best-live-chat-plugins-in-wordpress-2020-to-optimize-customer-experience/

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Assistance Offered By The Federal Government To Help Small Businesses Fight Coronavirus (COVID19) Crisis

Small Businesses have been affected badly by the impact of COIVD19 pandemic on the world. With the increase, in the number of positive cases, the business has already started to feel the financial crunch. Many of them are failing to pay their rent, employee salary, and other debt bills. Like on March 18, President Trump stated that the restaurant industry will lose more than $225 billion if the pandemic lasts more than 3 months. There are other industries affected too.

But to cover those losses world leaders & philanthropists like Gates Foundation are joining hands to help the small and medium-sized enterprises to fight against the crisis caused by COVID19 pandemic. Many states in the US have already started providing small business coronavirus aid programs in the form of funds &  low-interest loans to back them during the crisis.

The above stats show what business owners think about the impact of COVID19 on their business. Every country is taking all the necessary steps to fight COVID19 impact on our global economy. The federal government has already started to offer various emergency relief programs, grants, emergency funding and more to help small businesses in paying their basic bills.

In the recent G20 summit,  leaders of G-20 decided to inject  $5 trillion into the global economy to fight the COVID19 pandemic.  All the countries of the G-20 agreed to fight the coronavirus by sharing potential health data addressing potential trade disruption. At a press conference, Donald Trump stated that they will share all the potential information and data with G-20 leaders to fight coronavirus pandemic.

So in this article, we will be giving you all the details related to loans, emergency reliefs, grants and funds offered by different cities in the US to help small businesses in paying their basic and dept bills.

Assistance offered by the Federal Government to Fight Coronavirus (COVID19) impact on small businesses

Today almost every small business around the world is standing on the edge due to the economic crisis caused by the COVID19 pandemic.  If your business is among them and seeking any help to cover the Losses then go through the small business coronavirus aid program provide by different States and cities in the US.

1. Income tax filing and payment deadline extension

With the increase in the number of COVID19 positive cases, many businesses have already begun to feel the financial crunch. That’s why the federal tax filing deadline is pushed to 15 July 2020.

The Treasury Department and the internal revenue service are offering tax filing and payment relief to businesses facing financial issues. There will be no penalties and interest on taxes paid before July 15, 2020. (if the effect of the coronavirus grows that they may extend the days depending on the situation).

Most of the state tax agencies in the U.S. have already begun to extend the dates and deadlines of the local tax payment. You can check with your state tax agency to know about the deadline of your tax payment.

2. Small Business Assistance (SBA) Economy Disaster Loan Assistance

Due to the recent crisis, The U.S. Small business Assistance(SBA) is offering low-interest economic disaster loans up to $2 million (3.75% for small business and 2.75% for nonprofit organization) to working capital and small business suffering from COVID19 pandemic. The repayment policy of the loan can go up to 30 years.

Now the question is who can apply for the loan. From the updated report, businesses in every state plus American Samoa, Guam, the Northern Mariana Islands, Puerto Rico, and the U.S. Virgin Islands can apply. The loan can be used to pay the debt amount, employee bill, rent, and other bills.

You can click here to apply for Small Business Assistance (SBA) Economy Disaster Loan Assistance. You have to provide a few documents like your tax return, personal financial statement, etc to avail advantages of loan.  For more details, you can contact SBA assistance customers service center at 1-800-659-2955.

3. SBA ”Paycheck Protection” loan program

Recently on March 25, 2020, senet announced a Coronavirus relief program of $2.2 trillion to support states, businesses affected badly by the impact of COVID19 pandemic.  Recently US small business administration (SBA) offered low-interest loan up to $10 million with the interest rate of 4%v. Read more on

https://www.sfwpexperts.com/assistance-offered-by-the-federal-government-to-help-small-businesses-fight-covid19-crisis/

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How Small Businesses Are Getting Affected By Coronavirus (COVID19) Pandemic? What They Are Doing To Avoid Those Losses?

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Financial Aid & Assistance Offered By Top Companies And Philanthropist To Fight COVID19 Pandemic

As the impact COVID19 is growing in society, many lives, families, and small businesses are facing difficulties in managing their livelihoods. To overcome that federal government of different countries has stepped up to help all the families and businesses struggling to survive during the crisis.

Not only the federal government but many top companies and philanthropists are offering various financial aid and medical assistance to support families and small businesses. If you want to know more about the impact of COVID19 on the advertising and marketing industry check our blog on How COVID19 Pandemic Is Affecting Marketing And Advertising Industries?

In this article, we will be highlighting the funds and grants offered by various companies and philanthropists to help the global nonprofit organization in fighting unwanted coronavirus pandemic.

Financial Aid Offered by Top Companies and Philanthropist

Many world leaders & philanthropists like Gates Foundation are joining hands to help the small and medium-sized enterprises to fight against the crisis caused by COVID19 pandemic. Many states in the US have already started assisting small businesses by providing aid like funds &  low-interest loans to back them during the crisis. Below are the list of companies and organizations offering grants and a low-interest loan to help families and businesses fight COVID19 Pandemic.

1. Facebook (Small Business Grant Program)

After the COVID19 crisis, many small businesses are struggling to manage their business and pay their basic wages. To overcome that Facebook announced $100 million cash grand for all the businesses across different countries to support their functioning during the crisis. Businesses can also take advantage of Facebook Ads credit to run their ads.

More than 30,000 small businesses in 30 different courtiers will get the advantage of the small business grants program, as Facebook is planning to distribute grants to different countries depending on the impact of COVID19. The application for the grant is not launched yet but soon Facebook will start giving applications to a business struggling to pay their rent, employees and other debt bills. The application will be out soon you can click here to  Sign up for updates on the application.

Other than funds and grants Facebook is introducing different types of free courses that will help small and medium-sized businesses to many and run their business until the crisis ends.

2. Google

On March 15 Google announced a $50 million grant to fight the novel COvid19 pandemic.  Including that they will be donating $5 million to the COVID19 solidarity fund for the world health organization (UN).With the increase in the COVID19 cases, google offered aid to the many small businesses, healthcare,  science and access to educational resources.

Google has taken major steps to promote all the necessary information related to  COVID19. Information like symptoms of COVID 19, vaccine updates, travel-related info, economy slowdown info and all the safety measures a person should take to avoid Coronavirus. If you watch the video then you can identify how google is using unconventional ways to spread the awareness of the COVID19 pandemic.

Google is taking all the necessary steps to delete all the videos on youtube exploiting fear about COVID19. If any of the videos on Youtube promote avoiding medical tests then the videos automatically get deleted.

While researching our team came across news were people in the video asked COVID19 positive people to avoid medical tests and follow their hypothetical prevention measures to get rid of COVID19. To overcome these types of misleading content  Google also started blocking all the ads exploiting coronavirus. Read more on

https://www.sfwpexperts.com/financial-aid-assistance-offered-by-top-companies-and-philanthropist-to-fight-covid19-pandemic/

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Assistance Offered By The Federal Government To Help Small Businesses Fight Coronavirus (COVID19) Crisis

How Small Businesses Are Getting Affected By Coronavirus (COVID19) Pandemic? What They Are Doing To Avoid Those Losses?

Top 10 UI Design Trends 2020 To Optimize Your Website Appearance

We are already in the mid of 2020 and it’s the best time to know the top UI design trends that are already in use and going to be implemented in the future. Your UI design is the first impression that your mobile and website visitors will come across. An attractive and eye-catchy UI design can help your user to build a strong relationship with your interface.

Every year we see the launch of new technologies that give rise to the new UI design trends. In 2020 users are more diverting on Augmented Reality (AR), Virtual Reality (VR), and Mixed reality. To optimize your performance it is important for you to implement UI design trends that can grab your website as well as mobile application visitor’s attention.

User Interface is not only used to grab visitor’s attention but it is also used to optimize your website navigation and digital product appearance. There are few trends that have emerged in recent years whereas few UI design trends like asymmetric, grid layout and more are upgrading with the technology. Every website and the mobile application wants to be on the top, optimizing, and upgrading your website with the latest UI design trends will surely help you in fulfilling your expectation.

In this article, we will be drawing your attention to the latest UI design trends that will help you to optimize your user’s journey and improve your ROI. Implementing these UI design trends will make your website more user-centric and connect your website & mobile visitor with your brand.

If you are looking to know the eCommerce web design trends 2020 then check our blog on Top 10 Ecommerce Web Design Trends 2020 For Your Online Store

Top UI design trends 2020

1. Digital/Hand-drawn Illustration

Using attractive Digital/Hand-drawn Illustration in 2020 on your website as well as mobile design will surely help you to stand out from the crowd. Not only that but it will also help you to create an environment where your website visitors can easily recognize what your company and website are offering within a short period of time.

Including Unaligned design and free form in your website draws your visitor’s attention and separates your website from others mainly your competitors. It also creates a natural and friendly human-centric feel that encourages your website visitor to return back on your website. Remember adding motions to your illustrations can make it more effective and attractive.

In 2020 logo illustrations, motion pictures, and animated text is going to be the key facti=orin distinguishing your website. Using this type of illustration makes your website visitors more curious to explore in-depth detail about your website. It encourages them to scroll and find extra and unique illustrations that you have added to your website.

Due to COVID19, many people have already started to stay at home and spend time on the internet and this is the perfect time when you can use the asymmetric illustration on your website to draw their attention. Sometimes these illustrations often make your website memorable to your visitors. So, using unique illustrations on your website as well as in your mobile app will make your website more effective and attractive.

2. Big & Bold Typography

Well, we will not say it is a new trend but in 2020 Big & Bold Typography trend is going to continue and grab many UI designers and website visitor’s attention. Including bold and oversized typography not only attracts your user’s attention but it also helps in conveying your brand personality.

The bold typography that you display on your website should always deliver a strong value proposition. If the big and bold text on your website doesn’t have and displays any purpose then you will not achieve the desired results. Including oversized typography will always grab your user’s attention and make them curious to explore more about your website but without any purpose, they may fail to convert.

Today typography helps the website in achieving two different tasks of delivering the brand message and attracting website visitor attention.  If used and placed properly then it will surely give you an impactful result that you desire. Delivering powerful statements through bold typography will help your visitors to interact with your message and remember it for long.

Today there are various fonts available on Google fonts, Adobe fonts, and more that you can use to create and select attractive typography for your website and mobile apps. There are many companies and brands using these tools to create high-quality typefaces for their website. Its free access makes it easy for them to select the best typography. Read more on

https://www.sfwpexperts.com/top-10-ui-design-trends-2020-to-optimize-your-website-appearance/

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How To Create An Attractive Splash Screen? Explained With Implementation Of Splash Screen In Android

Looking to improve your brand awareness and user experience? Including the Splash screen in your mobile application can help you in creating a memorable first impression. Today, Most of the brands and businesses wonder how to create a long-lasting memorable impression in front of their users? That’s where the splash screen comes in.

Whenever your mobile application visits your application, redirecting them directly to your main page can be a good choice but it will be similar to what your competitors might be doing. If you want your mobile application to stand out from the crowd then adding a splash screen will surely differentiate your application from others.

Not only that but there are a lot more benefits of including a splash screen in your mobile application. An attractive and eye-catchy splash screen will surely add value. There are various tips, techniques, and designs you should know to craft an appealing splash screen that makes your brand and company memorable.

In this article, we will be drawing your attention to what is a splash screen? Why is it important for different brands and businesses to use splash screens? We will also be discussing how you can create an attractive splash screen for your mobile devices?

To know about the best commerce platform you should use in 2020 check our blog on 10 Best Ecommerce Platform 2020 To Setup A Successful Online Store

What is a Splash Screen?

A splash screen appears for a few seconds after you open a mobile application on mobile devices. You must have come across these types of splash screens in your daily life. If you open mobile applications like Facebook, Netflix, The New York Times, and more you can find a splash screen displaying either the brand name or logo.

A splash screen is also called a launch screen or startup screen that appears when a user opens a mobile application on their mobile devices. Not every mobile application has a splash screen feature but embedding a splash screen into your mobile application will surely help you to increase your brand awareness.

Why is Splash Screen important for mobile apps?

If you are confused about whether you should implement a splash screen then remember your first impression is going to be your last impression. Splash screen creates the first impression of your brand in the user’s mind.

Even if you don’t implement a splash screen your sales and revenue will not get affected. But implementing a splash screen will help your customer to associate and build a long relationship with your brand. It will also help them to recognize your brand whenever they see a logo.

We can take the example of popular mobile apps like Facebook, Netflix, Uber, and more.  Even though being popular they use splash screens in their mobile app because they look for building long term relationships with their customers and users.

Netflix’s splash screen has grabbed many users’ attention. If you are a Netflix user then you can remember the simple and intuitive logo appearing on the screen when you open the application. Have you ever observed the Skype splash screen appearance?

If no, then right now you should open and check the Skype splash screen. Whenever you open the app an attractive logo pops up in the middle and you can find an animated graphic bouncing around until your main page appears. These types of activities help in improving your brand identity and separate you from your competitor’s application.

Tips to design an attractive splash screen for your mobile

After knowing what a splash screen is and the importance of a splash screen.  Now you might be thinking about how to create an effective and attractive splash screen for your mobile application? Below we have mentioned some tips that will surely help you to create an intuitive splash screen for your mobile application.

1. Be Creative and Use Simple Design

By creating a splash screen your motive is to attract your user’s attention for a few seconds. To do that we would recommend you keep the design as simple as possible because today simple visuals and graphics look more attractive than the complicated one.

However, by creating a simple design, we don’t say creating an ordinary design. Instead, you can use your creativity to create a simple and attractive design for your splash screen. An intuitive splash screen for a mobile application is the creative mixture of colors, logos, and background.

Make sure your logo is compatible with the background color and placed in the right place. Because that is going to be the key factor of your splash screen. Try to minimize the use of words and letters in your splash screen as it will increase the load time.

Remember your splash screen is just for making your brand or logo memorable so don’t include any message in your splash screen. Keeping above splash screen tips and tricks can help you in creating an attractive and eye-catchy launch screen for your mobile application users. Read more on

https://www.sfwpexperts.com/how-to-create-an-attractive-splash-screen-explained-with-implementation-of-splash-screen-in-android/

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