Do you want your site
visitor to make a successful purchase every time they visit your WooCommerce
website? Adding the best product filter plugin in your WooCommerce store can
encourage your site visitors to buy the product and convert into paying
customers.
Most of the time
buyers land on an eCommerce website and search for a particular category,
scroll through hundreds of products, and leave the website without mankind
making any purchase. It’s not that they don’t want to buy the product but most
of the time either they get frustrated or confused.
Being an online store
owner you should always offer a solution that makes it easy for the site
visitors to find the specific product and complete the buying process
successfully. Because eCommerce industry is all about offering the best
customer service by saving your potential customers time and money.
Undoubtedly your
woocommerce store inventory can have hundreds and thousands of products. Adding
product filter plugins in your woocommerce store makes product navigation easy
for your online store visitors.
In this article, we
will help you to determine why use product filters in your woocommerce website
and what are the best product filter plugins that you can use in your eCommerce
website.
If you are looking to know
the best woocommerce plugin then check our blog on 20
Best WooCommerce Plugins (2020) Every Ecommerce Website Should Use
Why use a Product filter in your woocommerce website?
While creating your
eCommerce website you must have created different product attributes so that
your customer can select the size, color, and other specifications. Today with
the increase in the number of online shopping stores, every online store is
trying to grab user attention by offering an abundance of products.
That’s why a category
or a subcategory has hundreds and thousands of products of different colors,
sizes, and more. The product filter
helps shoppers to differentiate and find the desired product they are looking
to buy. Let me explain it with an example”
A woocommerce website
can have 50 to 60 varieties of a crop top in their inventory. If a shopper
lands on the website and has the desired option to buy either a blue,
lavender-pink or a black color crop top.
Then First the visitor
will either navigate to the category bar or type in the phrase in the search
box. Next in the result page, varieties of crop tops will appear to have
different sizes, colors, and more. If
the store doesn’t have the product filter option then the visitor has to go
through each and every option to find the desired color.
On the other hand, if
the website is providing a product filter option then it will make it easy for
the user to find the specific product that they are looking to buy. From the
filter option, a shopper can easily filter the color option to find and buy the
desired product. The product filter option reduces the number of searches and
offers the results depending on shopper’s requirements.
Today with a wide
range of products, offering product filters has become one of the essential
aspects of a woocommerce website. As it
directly affects your sales, service, conversion as well as acquisition rate.
Without a producer
filter, your site visitor will only find a long list of products. Whereas
offering a product filter option enhances customer experience and encourages
them to buy the product.
Now let’s find the
best woocommerce product filter plugin that you can use for your website.
Best Product filter plugins to use in 2020
1. YITH Woocommerce Ajax Product Filter Plugin
If you are looking for
the best and popular plugin that allows you to offer a product filter to your
shopper then YITH Woocommerce Ajax Product Filter Plugin should be your primary
choice. It allows your shopper to find the product with a short span of time.
Using YITH Woocommerce Ajax Product Filter your
customer can filter products by size, color, category, price, and more. Other
than that it also offers filtering options like sales number, publication, and
alphabetical order and more for a different type of store.
YITH Woocommerce Ajax
Product Filter offers a powerful ajax product filter that allows users to get
search results quickly and also ensure that the shoppers are getting the right
product depending on the selected filter option. Its user-friendly interface
makes it easy for the site owner to customize the filter option. It is a
premium plugins that are developed by YITH.
Features:
- Offers different layout for widgets
- A shopper can easily filter the product by category, attribute, tags, and more. It offers additional filter options like filter by sales number, alphabetically, publication date, and more.
- Easily customize woocomerce price filter
- AJAX powered product searching
- Allows you to add a slider for the filter by price
- User-friendly interface
- And many more
2. Advanced Ajax Product Filter
It is another powerful
and popular product plugin that comes with many advanced and useful features
that can be easily accessed by new beginners. From the name you can easily
identify that it allows you to include ajax powered filter so that shoppers can
quickly get the product result.
Advanced Ajax Product
Filter comes with drag and drops features that make it easy for a noncoder to
access and place the product filter anywhere in your woocommerce website. With
the help of a single widget, you can easily add an unlimited filter option. Read more on
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