Saturday, April 11, 2020

11 Tips To Boost An WooCommerce Website Sales In 2020





Creating & running a new eCommerce website is not a difficult part thanks to woocommerce tutorial and support. Almost every retailer is shifting to the eCommerce platform to sell their products and make it reachable to the maximum number of audience.

If you are looking to create an eCommerce using woocommerce then check our article on How To Set Up A Fully Functioning WooCommerce Store Using WordPress?

While creating the new woocommerce website many users feel excited and when they receive a new order for the product they become more confident about selling the product online. But with the increasing competition, many fail to grab customer attention and due to that their e-commerce website sales drop drastically.

Running an eCommerce website is much more difficult than managing the store. Today many eCommerce websites are struggling to get traffic and sales. whereas woocommerce stores are seeing a surge in their sales and website traffic. It totally depends on how you are creating and implementing your marketing strategies.

Therefore in this article, we are going to help you in creating a strategy that will help you to boost your woocommerce website traffic and sales. Using the below tips you can craft a marketing strategy that will help you to attract more customers to your woocommerce store.


Tips to boost your WooCommerce sales


1. Provide personalized experience to your customers

Today people are shifting to eCommerce platforms for many reasons and one of them is a personalized experience. Every customer wants themselves to be treated special when they visit your website. There are various ways like using personalized content, woocommerce extension, technology to offer a personalized experience to your user.

According to the recent analysis, more than 48% of the customers spend more time on eCommerce websites when their experience is personalized. And 74% of the customers abandon websites where the content is not personalized meaning when the content has nothing to do with the customer.

Remember every potential customer wants themselves to be nurtured when they visit your eCommerce website. And each of them wants to be updated with all the offers, new product launches and more.

Providing personalized experience will surely help you to boost your eCommerce sale. According to the marketing sherpa, personalized product recommendation helps in driving more revenue. If you look at the graph you can identify that more than 57.5% of eCommerce websites are already using personalized product recommendations on their product pages. And they are successful driving 68.7% of the revenue from the recommendation type out of total revenue. So always focus on personalizing your customer experience.

There are various ways to personalize your woocommerce website experience. For example, if your woocommerce website displays the person named on the top instead of only “Hi“ whenever your customer login to your website your chatbot displays a welcome message and asks them about their previous buying experience. These small steps can help you in personalizing your eCommerce website experience.

If you woocommerce fail to impress your customer then they may shift to your competitor website and it is a very difficult process to bring back on your website. Therefore to  convert your potential customer into that may become your paying.


Using WooCommerce Extension  to provide Personalized experience

Adding the right woocommerce extension will surely help you to provide a personalized experience to your customers. For example, if your store is allowing the user to select their own delivery date, personalize content by converting them into their preferred language, select currency then surely your customer will feel more connected with your store. There are plugins like:

  • If you are operating in multiple countries and looking to enhance your sales performance. Then it is recommended to use the woocommerce multilingual plugin that can offer you to translate your page content into different languages depending on the country.
  • You can also use WooCommerce multi-currency to allow your customers to switch countries depending on their country. For example, if any of your customers in France are searching for a product and all the prices of the product are displayed in US $. Then he/she may face difficulty in operating your store. So, to personalize their experience you can install & activate the plugin.



Using Technology to provide a personalized experience

Many eCommerce website owners don’t know that technology like AI and Machine Learning can play an essential role in boosting your woocommerce sales. Using this technology you can transform your website buying experience, your website appearance, and solve the problem faced by your potential customers.

Using AI and Machine Learning you can analyze your customers buying behavior and depending on that you can offer them an intuitive eCommerce website. You can also provide a better UC/UI design with the simple checkout process and many more. Technology has always enhanced user experience, if you want to improve your sales then you can use these techs to understand your customer’s behaviors and problems.

If you like to embed these types of tech in your eCommerce website then you can reach out to SFWP Experts Los Angeles leading eCommerce website builder. Read more on


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