Social media is one of the best inbound marketing channel
that can help you in getting in touch with the maximum number of users. But if
you want your user to know about your products and stay connected with your
business then you have to include them in your email list. Social media fans
and followers numbers may impress you but are they benefiting your business? Do you have your social media follower’s
email in your email list?
If you don’t, then instead of focusing on getting maximum
followers on social media you should focus on including those followers email
id to grow your email list. Because emails have a higher delivery rate and it
can convert your prospects into paying customers. That’s
why it is essential to discover ways to grow your email list with social media.
And it is also important to know different types of emails that you can send to
your subscribers.
Check our blog on 10
Different Types of email that every business should send
Many businesses are using social media to build their email
list and if you want your business to
stand among them. Then use the tips that we have mentioned in this blog to grow
an email list using social media.
How to grow an email list
with social media?
1. Use Twitter Chats to
share details about your lead magnet
Most of us look at twitter and analyze that only tweeting,
retweeting and twitter ads are beneficial features for businesses. But if you
want to grow your email list through twitter then Twitter Chats are another
important aspect of Twitter.
As it helps in bringing like-minded
users together in one place to discuss particular topics by throwing
different types of questions and problems faced by users.
For example, a twitter chat on What
is the reason behind website rank drop can bring a lot of users to
discuss the problem that the industry is facing and the solution for that
problem.
You can host a twitter chat and get people involved in your
topic and wait for the right time to introduce the solution for that problem in
the form of lead magnet. This way you can get a lot of unique followers on
twitter and their email id.
Before hosting a twitter chat you can join other chats of the
same industry to see how twitter chats are hosted. It will help you in getting
the real feel of questions asked by the users and how twitter chats work.
Once you are clear on how to host a twitter chat then you can
identify a topic that can grab the user’s attention and prepare a free and
relevant lead magnet that solves the problem.
Then you can Host the twitter chat and wait for the right
time to pitch your lead magnet in chat using the hashtag. This way you can
attract the user’s attention on your lead magnet and encourage them to download
your lead magnet by providing their details. Read more on
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