Through personalized product recommendations on an e-commerce
store, you can increase sales and influence customers to purchase additional
items and so it is termed as one of the best ways to make more money. This is
the feature allowing customers to check out some other items too that is based
on the products they have already purchased or are interested in any specific.
However, ways to suggest recommendations are many and different, some of the
ways are more effective than others. To boost your sales the most, and
delivering the best user experience to your customers, researching the
different ways of making personalized product recommendations is a good idea.
You will have to spend time reviewing its data and then figure out which is the
most effective method out of all.
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Do researches and find out the most effective method for
personalized product recommendations.
In July 2015, a data report on different types of product
personalization methods and its effectiveness was produced by Barilliance ( an
eCommerce personalization recommendation engine ). Using data came from
eCommerce websites that have put in use the Barilliance personalized product
recommendations engine, the data was the collection of 1.5 billion shopping
sessions in more than three months in 2015. The data included in the report was
from a variety of different stores in many countries, selling a wide assortment
of products.
Facts Stated In The
Report Was -
The most revenue-generating
recommendation is - “Visitors who viewed this product also viewed”
·
Out
of all the sites surveyed, showing customers the products that are viewed by
other similar customers generated 68.4% of the total revenue.
·
Besides,
this type of recommendation was used by 57.5% of sites that made it the most
used type of personalized product recommendation.
Understanding your target prospects is like keeping yourself
in their’s place and then see what I want to have, what is getting shown to me,
which of the features are irritating me, how cost-cutting tips are helping me
while purchasing, what will be a good service to me and the most important what
should I look upon for a credible eCommerce website. Sometimes managing all
these for best can be the head eating task so, what we have for you is the
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