9 Tips To Trim Extra Shipping Cost In 2020

Shipping cost is an important expense every small and medium-size business looks to cut down to increase their customer acquisition.  With the increase in the number of e-retailers, many small businesses have started to face issues related to shipping expenses mainly because big companies like Amazon have started to offer free shipping to their customers.

So to compete with them, Having the right shipping strategy will help you to cut down all the extra charges paid by most of the eCommerce businesses. Many of you may not know that there are more than 75 extra charges involved in shipping a product.

In the initial stage, these shipping costs may not trouble you but with the increase in the number of orders, you may start feeling the pain of extra charges. While shipping bulk products, a small difference in the dimensional weight (DIM)  can make you pay a huge amount which will directly reflect your revenue.

If you want to avoid shipping mistakes done by most of the eCommerce business then check our blog on 8 Common Ecommerce Shipping Mistakes To Avoid In 2020

In this article, we have discussed some important tips that will help you to cut down all the extra shipping costs that your eCommerce business might be paying. Using these tips you can provide cheaper shipping rates to your customers and it will also help you to save all additional charges that you are spending on the packaging and shipping of a product.

Here are the tips that you can use to trip you extra Product shipping costs:

1. Shorten the product shipping distance

In product shipment, your product weight and customer location play an essential role in determining the cost of the shipment. Many eCommerce businesses are paying an extra amount for shipping the products to long distances. You can save your extra shipment spending by optimizing and reducing the distance between you and your customer’s location.

Before shipping the product, you can determine the shipping zone of your customer. You can use your customer’s zip code to discover the shipping zone of the product. In the United States shipping zones are divided into 8 parts i.e. zone1 to zone 8 for domestic shipping. Your product shipment zone is calculated from where the product is being shipped.  The location from where you are shipping the product is considered as zone 1. And depending on that you identify your customer shipping zone.

If you want to cut down your extra shipping cost then try to target a single zone, nearby zone or a minimum number of zones instead by covering each zone. With the increase in the product shipment distance, your shipping amount will also increase and it will also slow the process of product delivery. If you stop shipping your product directly to higher zones you can automatically save a lot of money.

For shipping your product to farther aways zones, You can partner with any big company that has a fulfillment center near to your shipping zone. There are fulfillment centers like ShipMonk and more that can help you in reducing your shipment cost. You can also negotiate with them as they have higher shipping volumes.

2. Negotiate with various shipping carriers

Today, shipping costs play an important role in keeping an eCommerce business competitive in the markets. If you successfully cut down the extra shipping cost then you can surely outperform your competitor in terms of revenue.

Most of the shipping carriers are offering shipment rates depending on the volume of packages which means higher the number of packages, lower will be the shipping cost. That’s why many small businesses hesitate to negotiate with the shipping company. One thing they don’t realize is that they can also negotiate with the shipping companies, even if they have fewer orders.

To trim your shipment charges you can negotiate with multiple shipping companies to know which company is offering cheaper shipping rates.  whenever the shipment company realizes that some other carrier is vying for your business then they will surely negotiate with you by providing the reasonable charges. It all depends on you how you are negotiating with different shipment carriers. Read more on

https://www.sfwpexperts.com/9-tips-to-trim-extra-shipping-cost-in-2020/

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How To Identify The Right Buyer Persona For An Ecommerce Store In 2020?

13 Best Shipping Plugins For Your Woocommerce Store In 2020

11 Tips To Boost An WooCommerce Website Sales In 2020

Creating & running a new eCommerce website is not a difficult part thanks to woocommerce tutorial and support. Almost every retailer is shifting to the eCommerce platform to sell their products and make it reachable to the maximum number of audience.

If you are looking to create an eCommerce using woocommerce then check our article on How To Set Up A Fully Functioning WooCommerce Store Using WordPress?

While creating the new woocommerce website many users feel excited and when they receive a new order for the product they become more confident about selling the product online. But with the increasing competition, many fail to grab customer attention and due to that their e-commerce website sales drop drastically.

Running an eCommerce website is much more difficult than managing the store. Today many eCommerce websites are struggling to get traffic and sales. whereas woocommerce stores are seeing a surge in their sales and website traffic. It totally depends on how you are creating and implementing your marketing strategies.

Therefore in this article, we are going to help you in creating a strategy that will help you to boost your woocommerce website traffic and sales. Using the below tips you can craft a marketing strategy that will help you to attract more customers to your woocommerce store.

Tips to boost your WooCommerce sales

1. Provide personalized experience to your customers

Today people are shifting to eCommerce platforms for many reasons and one of them is a personalized experience. Every customer wants themselves to be treated special when they visit your website. There are various ways like using personalized content, woocommerce extension, technology to offer a personalized experience to your user.

According to the recent analysis, more than 48% of the customers spend more time on eCommerce websites when their experience is personalized. And 74% of the customers abandon websites where the content is not personalized meaning when the content has nothing to do with the customer.

Remember every potential customer wants themselves to be nurtured when they visit your eCommerce website. And each of them wants to be updated with all the offers, new product launches and more.

Providing personalized experience will surely help you to boost your eCommerce sale. According to the marketing sherpa, personalized product recommendation helps in driving more revenue. If you look at the graph you can identify that more than 57.5% of eCommerce websites are already using personalized product recommendations on their product pages. And they are successful driving 68.7% of the revenue from the recommendation type out of total revenue. So always focus on personalizing your customer experience.

There are various ways to personalize your woocommerce website experience. For example, if your woocommerce website displays the person named on the top instead of only “Hi“ whenever your customer login to your website your chatbot displays a welcome message and asks them about their previous buying experience. These small steps can help you in personalizing your eCommerce website experience.

If you woocommerce fail to impress your customer then they may shift to your competitor website and it is a very difficult process to bring back on your website. Therefore to  convert your potential customer into that may become your paying.

Using WooCommerce Extension  to provide Personalized experience

Adding the right woocommerce extension will surely help you to provide a personalized experience to your customers. For example, if your store is allowing the user to select their own delivery date, personalize content by converting them into their preferred language, select currency then surely your customer will feel more connected with your store. There are plugins like:

• If you are operating in multiple countries and looking to enhance your sales performance. Then it is recommended to use the woocommerce multilingual plugin that can offer you to translate your page content into different languages depending on the country.
• You can also use WooCommerce multi-currency to allow your customers to switch countries depending on their country. For example, if any of your customers in France are searching for a product and all the prices of the product are displayed in US $. Then he/she may face difficulty in operating your store. So, to personalize their experience you can install & activate the plugin.

Using Technology to provide a personalized experience

Many eCommerce website owners don’t know that technology like AI and Machine Learning can play an essential role in boosting your woocommerce sales. Using this technology you can transform your website buying experience, your website appearance, and solve the problem faced by your potential customers.

Using AI and Machine Learning you can analyze your customers buying behavior and depending on that you can offer them an intuitive eCommerce website. You can also provide a better UC/UI design with the simple checkout process and many more. Technology has always enhanced user experience, if you want to improve your sales then you can use these techs to understand your customer’s behaviors and problems.

If you like to embed these types of tech in your eCommerce website then you can reach out to SFWP Experts Los Angeles leading eCommerce website builder. Read more on

https://www.sfwpexperts.com/11-tips-to-boost-an-woocommerce-website-sales-in-2020/

Other Blogs Link:

8 Common Ecommerce Shipping Mistakes To Avoid In 2020

How To Backup A WooCommerce Store? Explained With Best Backup Plugin In 2020

How To Backup A WooCommerce Store? Explained With Best Backup Plugin In 2020

Today with the increase in the number of WooCommerce websites, frauds & risk on the website have increased drastically. Many eCommerce websites have lost their valuable data because of unwanted risks & events. Even a small bug in your website can create major problems which can result in loss of data.

If you look at the CMS report, then you analyze how risk on a WordPress website is increasing every year. These types of vulnerabilities can affect your eCommerce website data.  If you are looking to boost your WooCommerce sales the check our previous article on 11 Tips To Boost An WooCommerce Website Sales In 2020.

For a WooCommerce website, data plays an essential role in creating and managing future business strategies. An eCommerce data helps website owners to acknowledge their customers buying behavior, visiting time and more.

Losing customer information, their purchase history and more can affect your business badly. All the risks on your eCommerce website can have financial repercussions, there are chances that you can end up losing thousands of dollars for one small mistake.

To overcome these problems, there is one simple and underrated solution “Website Backup”. Yes, you read it right, creating and updating your website backup can help your eCommerce business to secure all the data of yours.

In this article, we will be discussing why you need to back up your eCommerce website? How to back up a WooCommerce website manually? And which plugin is best for activating automated backup for your eCommerce website? Reading this article will allow you to get all the information about WooCommerce website backup.

Why BackUp matters most for a WooCommerce Website?

If you are running a WooCommerce store then it is important for you to have a fresh backup of your eCommerce website. Whenever an eCommerce store loses its data it takes them back to the initial stage where they started. Many users think that customer retention, sales, orders and more play a crucial role in making a website successful. But most of them don’t know that website backup also plays an important role in making a WooCommerce store successful.

A small unwanted downtime or error can damage valuable data from your eCommerce website. As you can see in the above stats, how the number of vulnerabilities by CMS platform increases every year. These types of small vulnerabilities can affect your data like product data, customer details and almost all the valuable information stored on the website can impact your business revenue. Backup acts as an insurance of your website whenever you lose your data you can use backup to restore all those data again. Here is the reason why you showed back up your WooCommerce store:

WooCommerce Major Updates

Most of the time WooCommerce website owners face issues due to major updates offered by WooCommerce. Recently woocomerce rolled their new update and this time there were fewer compatibility issue cases. But in past years many websites have lost their data due to the compatibility issues between the new update and third-party extensions.

If your WooCommerce website has third party extensions, custom codes, plugins, and themes then we recommend you backup your website data before updating your WooCommerce plugin. Backup of an eCommerce website ensures that whenever your site loses the data, you can restore all of them using your site backup.

1. Unwanted Events

Whenever your website crashes or faces downtime error there are chances of losing a lot of data and customers during these types of catastrophic events. Downtime can affect your business badly, you may end up losing your customers, sales, orders and more which can affect your revenue.

Your website server plays an essential role in handling every aspect of your WooCommerce store. There are times when many websites face server issues and due to that, they end up losing their eCommerce website data and valuable information. A server failure can be the worst nightmare for people not backing up their website data.

That’s why you should always have a fresh back up of your WooCommerce website data. A fresh backup will help you to restore all your data. Allowing you to start working back within a short span of time. Read more on

https://www.sfwpexperts.com/how-to-backup-your-woocommerce-store-in-2020-explained-with-backup-plugin/

Other Blogs Link:

8 Common Ecommerce Shipping Mistakes To Avoid In 2020

21 Best WooCommerce Themes For Your Ecommerce Website

8 Common Ecommerce Shipping Mistakes To Avoid In 2020

Product Shipping is one of the most essential parts of an eCommerce business. If you are a savvy e-retailer then you might be knowing about the importance and workload behind the shipping process. Ecommerce Shipping is not just about packing the box and delivering the product to users. There is a lot of physical work done after an eCommerce website receives a new order.

Today, Many woocommerce store owners are committing small shipment mistakes that are affecting their business. Remember your e-store next product order depends on your previous shipment commitment. If you are planning to start a new eCommerce or already have one then it’s better to identify the mistakes carried out by eCommerce business owners.

Avoiding these mistakes will surely help you to outperform your competitors. To become successful in the eCommerce business you have to flush on your customers to provide an amazing overall experience to your customers.

Therefore in this article, we will be discussing the common shipment mistake done by eCommerce business owners. If your small or medium-sized business is among them, then this article will surely help you to find the shipment mistakes your eCommerce business is committing. After those mistakes, you can easily resolve it by making some changes to it.

If you are looking to boost your woocomerce sales then check our article on 11 Tips To Boost An WooCommerce Website Sales In 2020

Here are the common WooCOmmerce shipment mistakes carried out by many small businesses:

1. Not converting manual shipment process  to automated shipment process

With the world shifting to automation it’s time to shift your manual shipment process to automated shipment process. Many small and medium-sized enterprises commit a mistake by handling their shipment process manually.

Shipping eCommerce products manually requires a lot of effort and it is a time-consuming process. Manuals can take your whole day to generate shipping labels. There are chances that you can commit some small mistakes that can affect your eCommerce business.

To overcome these small mistakes you can automate your woocommerce shipping process. Shifting to automated shipping processes can save your time and it will also help you to automatically generate the shipping labels after every order. Using an automated shipment process you can optimize your customer’s experience by providing better tracking options and more.

There are various third-party extensions and plugins available like WooCOmmerce shipping & payment, DHL express shipping, easypost and more in WordPress that can help you in automating your shipment process. You can download and integrate the woocommerce shipping plugin with your eCommerce store to automate your shipping process. You can also take advantage of the print label feature in woocommerce to save your timing. Using these plugins you can customize your invoice and packing slips to make it look more attractive. Read more on

https://www.sfwpexperts.com/ecommerce-shipping-mistakes/

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How To Backup A WooCommerce Store? Explained With Best Backup Plugin In 2020

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How Small And Medium-Sized Enterprises (SMEs) Are Getting Affected By COVID19 Pandemic? What They Are Doing To Avoid Those Losses?

By now you might be having a very clear idea about the devastating impact of  COVID 19 Pandemic on the people’s life and global economy. The Recent crisis has forced Small and medium-sized enterprises (SME’s)  to stop their functioning. With the increase in the positive cases, many small businesses have become clueless about their future which may affect their revenue.

For the latest report, the US has asked places like restaurants, theaters, events, entertainment venues and more to close their doors until further notice. Because of that small businesses have started to feel the financial crunch due to the coronavirus pandemic.

From the latest survey by Bloomberg. Many small businesses are finding it difficult to survive for more than 1or 2 months due to payments like rent, loan payment, employee paycheck and more. More than 30% percent of the business may run out of cash and fail to operate after one or two months. Only 9 percent of small and medium-sized enterprises think they can survive for 6 or more months during the outbreak.

Due to COVID19 impact retailers have already started to face problems like supply chain issues (due to China), fewer customers, a decrease in sales and many more. Affecting hourly workers shift, job, paycheck and more.

According to a report by an analyst, due to the COVID19 outbreak, more than 15000 retail stores and small businesses may permanently stop their functioning. In a recent blog post, the economic policy institute said the COVID19 pandemic can affect more than 3 million jobs by this summer.

To avoid this you can take some measures to save yourself, your employee and your business. In this article, we have discussed how COVID19 is affecting small and medium-sized enterprises? And what precautions they are taking to save their business during the crisis?

Take care of yourself and people around

Before moving ahead we would like to tell you that not only your but every human on this planet is distressed about something. Some people are worried about their lives, some are worried about their business, job, family and many more. In a situation like this where COVID19 is growing rapidly thinking about the job & business future may amplify your stress level.

That’s why before making any decision about your business or job sit back and try to alleviate the stress and anxiety. Remember Until and unless COVID19 minimizes we have to protect ourselves from the unwanted pandemic.

It will affect human life, economy, revenue, and more but life is all about fighting. Once the effectiveness of COVID 19 reduces then every human on this plant will fight back to bring things on track. But for now, it’s important to secure yourself from the deadly and highly contagious disease “Coronavirus”. 

Impact of COVID19 on small and medium-sized enterprises (SME’s)

With the increase in the number of coronavirus positive cases, small and medium-sized enterprises have already started to feel the impact on their business. Many are concerned about how they will pay the rent of the store?  And provide the paycheck to their employees.

A recent survey found that 76% of the small businesses with employees between 0 – 200 have been hit by the COVID19 pandemic. Most of the retail stores and small companies have stopped their functioning. Because of that their cash flow has been abrupted badly.  If you look at the stats, many small businesses working in the tech market have been hit badly in the month of March due to the rise in the COVID19 cases.

Due to the COVID19 pandemic, many companies are facing problems in paying the rent and other due amounts. Even if the landowner allows to defer the rent for two or three months, businesses may face difficulties in paying the due amount. These types of difficulties are forcing small businesses to permanently close their business.  Until now no one knows how long this disease and its impact are going to last. Read more on

https://www.sfwpexperts.com/how-small-and-medium-sized-enterprises-smes-are-getting-affected-by-covid19-pandemic-what-they-are-doing-to-avoid-those-losses/

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How COVID19 Pandemic Is Affecting Marketing And Advertising Industries?

Assistance Offered By The Federal Government To Help Small Businesses Fight COVID19 Crisis

How COVID19 Pandemic Is Affecting Marketing And Advertising Industries?

Recently, Our world has come across a highly contagious disease/virus called Coronavirus “ COVID19”. WHO (World Health Organization) has proclaimed COVID19 as a global pandemic. After the WHO declaration, many countries and businesses have started to take all the safety measures to avoid COVID19.

Due to the pandemic, many small and large scale businesses are facing a major breakdown in their revenue and expected to increase if the COVID19 grows. The consequences of pandemics are directly going to affect the businesses that are already in the market or planning to launch this year.

Today, almost every human in the world is worried about the COVID19 pandemic. Not only humans but many industries like marketing, advertising, travel and more are distressed about the outcome of the Coronavirus pandemic. You can check the Worldometer website to track coronavirus active cases, deaths, recovered people across the world.

Humans and businesses are puzzled with so many questions like How humans will survive if the pandemic grows? How it will impact the world economy? How many employees will lose their jobs? and what will I do if I get infected with COVID19?

Yes, these questions may frighten you, but the world is telling you to prepare for the worst. There are chances that everything may go back to normal once the effect of the virus starts alleviating. If you want your business to sustain after effects then it is important to know how various industries are tackling COVID19,  what will be the impact in the future? And how companies are trying to get things back on track?

It is uncertain that we don’t have an answer to all the questions. But our team has successfully managed to gather all the information that a person should know during the COVID19 pandemic crisis. No matter which industry you belong to, knowing this information will surely help you to discover the right answers for most of your questions.

After observing the COVID19 impacts we can say that we are in the middle of an unusual crisis. It all started with the health crisis and soon it became an economical crisis and if the pandemic becomes more contagious then it will surely impact fiscal policy.

With the massive outbreak, we are fighting with a virus without a vaccine. Yes, countries are claiming that soon they will discover the cure but a short term crisis will affect human lives, small and large scale businesses and mainly the global economy.

Both the public and private sectors are trying their best to tackle the spread of COVID19. Reserve banks and governments are taking all the necessary actions to stabilize the economy and financial market. Unfortunately due to the increase in the number of infected people, stabilizing the economy and infections will take time. Until and unless the government comes up with some unique decision to fight COVID19 pandemic.

So in this article, we will be discussing the problem and impacts of COVID19 pandemic on various industries and how companies are responding to the Coronavirus pandemic. Read more on

https://www.sfwpexperts.com/how-covid19-pandemic-is-affecting-marketing-and-advertising-industries/

Other Blogs Link:

How Small And Medium-Sized Enterprises (SMEs) Are Getting Affected By COVID19 Pandemic? What They Are Doing To Avoid Those Losses?

Assistance Offered By The Federal Government To Help Small Businesses Fight COVID19 Crisis

21 Best WooCommerce Themes For Your Ecommerce Website

Are you looking for the perfect WooCommerce theme for your eCommerce website? Or looking to shift your online store to a new WooCommerce theme?  But confused about selecting the right theme for your woo-commerce website. +

If yes, then you have arrived at the right destination where we will help you to select the right theme depending on the features provided by them. Every WooCommerce store has different requirements. If your business is into selling clothes then your requirement will be different. If you are looking to sell home decor products then your requirement might be different.

Today one of the common mistakes we do is by selecting the same theme for different types of niche. Remember if you are into selling specific products on your eCommerce website, then we recommend you select the WooCommerce theme that resonates with your products and brands.

There are hundreds of thousands of themes available providing various features and functionality. Few people succeed in finding the right theme for their WooCommerce store.  whereas most of the new behind get confused and end select the wrong WooCommerce theme that troubles them in the future.

So, By reading this blog you will be able to identify which WooCommerce theme will fulfill your store requirements and goals.

Before moving ahead, we recommend you go through How To Select The Right Theme For WooCommerce Store In 2020? Reading this article will help you to get more knowledge on selecting the proper theme for your eCommerce website. 

Themes for your WooCommerce store:

1. Storefront

It is one of the most popular and widely used themes recommended by WooCommerce. If you are a newbie with a limited budget and looking to start your eCommerce website then storefront should be your first choice.

Storefront is specifically created to build a fully functioning eCommerce website. It can be easily integrated with WordPress and WooCommerce. It works seamlessly with all the extensions and plugins you integrate into your WooCommerce store.

If you are looking for a theme that can improve your website ranking and boost your website speed then StoreFront should be your first choice. Its advanced customization features allow you to optimize your store appearance and you can create an enticing homepage for your customers.

Features:

• Premium extensions available
• Real-time customization
• Compatible with all the extensions
• Responsive design
• Designed specifically for eCommerce
• And many more

2. Shoppe

It is a sturdy multipurpose theme that can optimize your WooCommerce store conversion rate. Shoppe allows you to create an online store within a few clicks.  It is a premium WooCommerce theme that offers many advanced features that can make your online store function more efficiently. Even if you are looking to shift your eCommerce website to another theme then the shoppe should be your first choice.

You use its powerful features like an immediate product search result, ajax shopping cart, product image magnifier and many more.  It comes with an enticing layout and attractive header and call to action buttons. It included various layouts that you can use for your WooCommerce store.  You can visit their website to see the live demo of the eCommerce web pages. Read more on

https://www.sfwpexperts.com/21-best-woocommerce-theme-for-your-ecommerce-website/

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Tips To Optimize A Woocommerce Website For SEO To Rank #1

Avoid 7 WooCommerce Mistakes To Optimize Your Selling Experience In 2020