With the rapid
increase in the number of online shoppers and stores, making your woocommerce
store successful is not an easy job. There is a lot that goes into persuading
shoppers to add products in the cart from your WooCommerce product page.
If you are looking to
generate more sales from your woocommerce store then its time to optimize your
woocommerce product page. Even if you are not getting enough of visitors on
your product page then optimizing woocommerce product page will help you to
make your product page more convincing.
According to Statista,
US Ecommerce sales reached 343 billion dollars by 2019 and they are expected to
rise to a booming amount of 638 billion dollars by the year 2022. Creating
attractive and persuasive woocommerce product pages will not only help you to
grow your sales but it will also encourage customers to make their next
purchase form your store.
If your goal is to
improve your woocommerce product page traffic and sales then you have to think
beyond making the product available. Yes, product page customization can be a
good option but other than that there are effective optimization tips that you
can consider to make your product page compelling.
In this article, we
will help you to identify different ways or tips using which you can optimize
your woocomerce product page to encourage your customer to add products in the
cart and make a successful purchase.
If you are looking to
create or customize your woocommerce product page then check our blog on WooCommerce
Product Page: Tips To Customize Your Product Page In 2020
Tips to optimize your woocommerce Product page to increase
sales and revenue
1. Use clear and descriptive product name
When it comes to
optimizing woocommerce product page we always recommend you focus on creating a
clear and descriptive product name. No matter how compelling the woocommerce product page design
you create for your store, creating a clear title will grab your visitor’s
attention.
The product title that
you use on your single product page will also appear in the store’s shop and
category page. Not only that but the name can also appear in the store sidebar
and footer. Creating an effective title for your parge page will serve you many
benefits in terms of customer buying experience, sales, and more.
To create an effective
product name make sure to describe your product what it is about and how it can
help visitors. Giving detailed product names will make it easy for the customer
to select and purchase the product.
Remember your product
title should not only help shopper but it should also help search engine bot to
understand the purpose of the page. Including a target keyword relevant to the
product in your title will help you to optimize your product page for search
engines. That’s why we recommended you create a detailed product name for your
web page.
Try to keep your title
short and descriptive. Make sure that within a few words you are able to
describe your product. Considering this woocommerce product page optimization
strategy will surely offer you impactful results.
2. Create a clear call to action button
Undoubtedly every
woocommerce product page has one goal to achieve, to encourage customers to hit
the add to cart button, buy now button, or any other call to action button. That
means you want your customer to perform some action that’s why you are creating
a product page.
To achieve that you
need to create a clear call to action button that is easily visible and
accessible by the shopper. Your call to action button “like add to cart. buy
now and more” are the most important part of your product page. That why itis
recommended creating a call to action button that stands out from surrounding
content. Read more on
https://www.sfwpexperts.com/8-ways-to-optimize-woocommerce-product-page-to-drive-more-sales-in-2020/
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