Wednesday, July 22, 2020

8 Ways To Optimize Woocommerce Product Page To Drive More Sales In 2020




With the rapid increase in the number of online shoppers and stores, making your woocommerce store successful is not an easy job. There is a lot that goes into persuading shoppers to add products in the cart from your WooCommerce product page.

If you are looking to generate more sales from your woocommerce store then its time to optimize your woocommerce product page. Even if you are not getting enough of visitors on your product page then optimizing woocommerce product page will help you to make your product page more convincing.

According to Statista, US Ecommerce sales reached 343 billion dollars by 2019 and they are expected to rise to a booming amount of 638 billion dollars by the year 2022. Creating attractive and persuasive woocommerce product pages will not only help you to grow your sales but it will also encourage customers to make their next purchase form your store.

If your goal is to improve your woocommerce product page traffic and sales then you have to think beyond making the product available. Yes, product page customization can be a good option but other than that there are effective optimization tips that you can consider to make your product page compelling.

In this article, we will help you to identify different ways or tips using which you can optimize your woocomerce product page to encourage your customer to add products in the cart and make a successful purchase.

If you are looking to create or customize your woocommerce product page then check our blog on WooCommerce Product Page: Tips To Customize Your Product Page In 2020

Tips to optimize your woocommerce Product page to increase sales and revenue

1. Use clear and descriptive product name

When it comes to optimizing woocommerce product page we always recommend you focus on creating a clear and descriptive product name. No matter how compelling the woocommerce product page design you create for your store, creating a clear title will grab your visitor’s attention.

The product title that you use on your single product page will also appear in the store’s shop and category page. Not only that but the name can also appear in the store sidebar and footer. Creating an effective title for your parge page will serve you many benefits in terms of customer buying experience, sales, and more.

To create an effective product name make sure to describe your product what it is about and how it can help visitors. Giving detailed product names will make it easy for the customer to select and purchase the product.

Remember your product title should not only help shopper but it should also help search engine bot to understand the purpose of the page. Including a target keyword relevant to the product in your title will help you to optimize your product page for search engines. That’s why we recommended you create a detailed product name for your web page.

Try to keep your title short and descriptive. Make sure that within a few words you are able to describe your product. Considering this woocommerce product page optimization strategy will surely offer you impactful results.

2. Create a clear call to action button

Undoubtedly every woocommerce product page has one goal to achieve, to encourage customers to hit the add to cart button, buy now button, or any other call to action button. That means you want your customer to perform some action that’s why you are creating a product page.

To achieve that you need to create a clear call to action button that is easily visible and accessible by the shopper. Your call to action button “like add to cart. buy now and more” are the most important part of your product page. That why itis recommended creating a call to action button that stands out from surrounding content. Read more on


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